btrmt. | Betterment

ideologies worth choosing

About

betterment

noun

making or becoming better;

ideology

noun

rituals of thought, feeling, and action;
the science of ideas;

Humans are animals first. At our core, we are creatures like any other—responding adaptively to the environment around us. We see this in our habits, our routines, and our rituals. Automatic patterns of behaviour that gracefully handle the predictable shapes of everyday life. But rituals of behaviour are preceded by rituals of thought. This is what brains do. And unexamined, such things are karstic: pretty landscapes that obscure sinkholes, caves, and rivers beneath. I thought, better to look where you tread. Hence, btrmt. A place to discover ideologies worth choosing.

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Projects

Analects

analects

I have a terrible memory. Everything I learn I have to leave somewhere I can find later. This is where I put them. Analects are a collection of ideas, extracts, or teachings. These are mine, to myself, and anyone else who might find them interesting. With a background in brain science and the sciences of mind, I explore how ideas become ideologies become action, for better or worse. Here, you’ll find links to all the content I produce for any of the btrmt. projects.

Animals First

animals first

You might have read about me, but now, let me introduce you to btrmt. Animals First walks you through this little website of mine. The philosophy, and all the major threads and minor projects that make it up. Let's see if you can't find something worth your time.

Karstica

karstica

Karstica is where I put anything designed to impress people who might want to pay me. White papers, development tools, things like that. Something like the research and development arm of btrmt. The things that work and those that don't . Right now, it's mostly just a landing page, until I get the site moved properly.

Content

Random Featured

Featured

article

The ‘Great Man’ theory of history has the history of ideas moved forward by individuals. But by thinking of these as ‘Great Ideas’, or better ‘spirits’ of ideas, we’re encouraged to examine their motivations, which is surprisingly effective.

The nuance in Maslow's Hierarchy

Article

Maslow’s hierarchy of needs is one of these ideas that’s regularly misapplied both inside and out of academic circles. Which seems ridiculous, because there isn’t much to it. And yet, properly understood, it’s a powerful tool for encouraging personal growth and success.
The ‘Great Man’ theory of history has the history of ideas moved forward by individuals. But by thinking of these as ‘Great Ideas’, or better ‘spirits’ of ideas, we’re encouraged to examine their motivations, which is surprisingly effective.

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Latest Content

Latest

article

Without more tasteful social behaviours to sample from, we’re liable to attach very strongly to the behaviours of our group. Add a hostile environment, normalised physical and emotional violence, and a lack of mental and physical resources, and you have the ingredients for atrocity.

When groups go bad

Article

There’s this cluster of classic social psychology experiments from the 50’s through the 70’s that you’ll be presented with in documentaries and whatnot whenever groups of people are behaving crazily. You’ve probably heard of some of them. Milgram’s ‘shock’ experiments, or Zimbardo’s prison experiment, or Asch’s conformity tests, and so on. These things gloss over just how hard it is to get people to do atrocities on a large-scale. Luckily, you have me to tell you how they really happen.
Without more tasteful social behaviours to sample from, we’re liable to attach very strongly to the behaviours of our group. Add a hostile environment, normalised physical and emotional violence, and a lack of mental and physical resources, and you have the ingredients for atrocity.

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article

The strength of our attraction to a group is a function of how different a group is from other groups in ways that we feel like we are, or like we want to be. Our participation in the group depends on how we see it benefitting us, and see us benefitting the group. The stronger both are, the stronger our biases to stay engaged.

Useful groups are biased groups

Article

There’s this cluster of classic social psychology experiments from the 50’s through the 70’s that you’ll be presented with in documentaries and whatnot whenever groups of people are behaving crazily. You’ve probably heard of some of them. Milgram’s ‘shock’ experiments, or Zimbardo’s prison experiment, or Asch’s conformity tests, and so on. This is the second in a third on group dynamics. Here we’ll talk about what makes our attraction to groups stronger, as well as what makes people participate in groups, and how all our group biases make sense in the context.
The strength of our attraction to a group is a function of how different a group is from other groups in ways that we feel like we are, or like we want to be. Our participation in the group depends on how we see it benefitting us, and see us benefitting the group. The stronger both are, the stronger our biases to stay engaged.

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article

You could think of a collection of group dynamics like ‘groupthink’ or ‘deindividuation’ or whatever are bad. Or you could consider that our social identity is formed by making the distinctions between in- and out- groups clear. Then it all makes sense.

Mob mentality is fine

Article

There’s this cluster of classic social psychology experiments from the 50’s through the 70’s that you’ll be presented with in documentaries and whatnot whenever groups of people are behaving crazily. You’ve probably heard of some of them. Milgram’s ‘shock’ experiments, or Zimbardo’s prison experiment, or Asch’s conformity tests, and so on. This is the second in a series on group dynamics. Here we’ll talk about how the same group dynamics people like to worry about actually underpin all group dynamics.
You could think of a collection of group dynamics like ‘groupthink’ or ‘deindividuation’ or whatever are bad. Or you could consider that our social identity is formed by making the distinctions between in- and out- groups clear. Then it all makes sense.

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marginalium

Marginalia are my notes on content from around the web.

Marginalium

My commentary on something from elsewhere on the web.

Technological innovations have made complaining easier:

Often, when it is easy to complain, only problems that meet a high threshold of complaints are addressed. We present a novel model of the strategic environment facing complainers and demonstrate that the properties of the resulting games’ equilibria justify the existence of high complaint thresholds. By setting the thresholds appropriately, an administrator can prevent complaints that are not worth addressing. Policies that minimize the cost of complaining while requiring a large threshold are universally more efficient for large constituencies.

Carl Schmidt in modern form. Now you know why you can’t find a customer service number.


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marginalium

Marginalia are my notes on content from around the web.

Marginalium

My commentary on something from elsewhere on the web.

Predictions on the subscription economy:

In the summer of 2023, I wrote a piece called ‘The End of the Subscription Era is Coming’. The central thesis of this was that the rise of separate subscriptions for things like entertainment and journalism was unsustainable. The overall costs of these things were rising too steeply, even if atomised subscriptions seemed to reduce waste …

Within a year on Substack The Normalbloke Manifesto had 10,000 subscribers, of whom 320 paid £10 a month for premium access, giving Jeremy a pre-tax revenue stream of £38,400 a year … But two things happened in the past couple of years to disrupt Jeremy’s cashflow. The first is that more publications and journalists introduced hard paywalls for their content …

Monthly costs: Netflix (£17.99), Amazon Prime (£8.99), Disney+ (£12.99), Spotify (£11.99), Audible (£7.99), New York Times online (£8), Financial Times (£39), Substacks (3 x £5), Playstation Plus Premium (£13.49), Fortnite Crew (£9.99), OnlyFans (2 x £7). Total spend: £159.43 …

And so, as 2025 begins, I’m keeping two dangers front of mind. Firstly, that the backlash to spreadflation will culminate in a reduction or stagnation (which will, in real terms, feel like a reduction) of payments for content. But also that with content easier than ever to create and distribute, we have to be conscious of meeting demand rather than exceeding it. A surplus will only drive prices down, where there are prices to be driven down. More likely, it will flood the market with free content just at the point that consumers are becoming more aware of the cost implications. And that is a delicate balance.


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Recent Missives

Missives

January 3, 2025

December 12, 2024

Last Changelog

A big series of articles largely around the psychology of groups and leadership will take precedence over the next few weeks as I (re)familiarise myself with the content we teach at my new job.

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